When Wayne Woods walked into a room, you knew it. His booming voice, commanding presence and undeniable passion for what he did were on full display every day at CJRW. Subtlety wasn’t in his vocabulary. Instead, his raw energy — fused with a big, endearing personality — propelled him and our agency to accomplish remarkable things in the tourism industry.
Whether he greeted you with a hug, a handshake or even a candid remark about your time management skills if you happened to wander in a bit late, you always knew exactly where you stood with Wayne. His mission was clear: to promote tourism in Arkansas with unwavering dedication. And if you didn’t share that passion, well, you probably needed to go do something else.
Wayne challenged us daily. He also championed us. He pushed us to work harder, think bolder and strive for excellence. And through it all, he always had our backs.