Last week, CJRW was named one of the state’s “Best Places to Work” by Arkansas Business. We are delighted by the honor and owe a debt of gratitude to the men and women who share their talent everyday to make our agency what it is. Congratulations, CJRW, and keep up the good work! Here’s a little more about what it’s like to work at Third and Main.
There are many ways to measure success. Longevity is one. CJRW opened its doors in 1961. We’ve adapted to 58 years of change and persisted with a simple mission, to bring the best marketing strategies and boldest ideas to our clients.
Clients are another measure of success, and some of ours have been with us for decades. As an advertising agency, our day-to-day work lives are built on these evolving relationships. Our own success is as much a product of these relationships as are the big ideas we spend our careers developing.
To any employee, the most important measure of success is the quality of the work environment, and that’s more difficult to measure. CJRW is an employee-owned agency. How does that translate to day-to-day work life? Employees are far more motivated when they have a personal stake in the company’s success.
There are no silos at CJRW. Teams form around client accounts and projects based on expertise and merit. The result is 59 professionals doing what they’re best at, divided into project teams, bouncing ideas and personalities off each other, generating new ideas every time. It doesn’t get stale.
What is life without creature comforts? Our agency has some novel ones, like our new #ExploreArkansas program. Everyone in the building gets reimbursed $500 for trips taken inside the state. Because the best way to promote Arkansas tourism is to see it and enjoy it yourself before you tell people about it. And because free vacations make life better.
Finally, when the work is done, we like to celebrate, because you don’t know someone until you’ve seen them figure their way out of an escape room or pick a winning race horse. From bowling to dragon boat racing, the whole agency gets together several times a year to let our hair down and be ourselves without deadlines and notetaking.
The end result? Award-winning, happy, inspired people doing their thing in relative harmony. We’re only human. The mood you’re in affects the way you solve problems. It permeates your creative ideas. If you want novel ideas, you need a novel approach to the work itself, and the only way to find it is to experiment. Cheers!